![[Redefine business models] Making climate goals tangible with OKRs](https://images.beamly.com/fetch/https%3A%2F%2Fd3t3ozftmdmh3i.cloudfront.net%2Fstaging%2Fpodcast_uploaded_episode%2F44464617%2F44464617-1761755081541-8ffa0f976a998.jpg?w=365)
What if every small business could become a powerful driver of the EU Green Deal or the UN Sustainable Development Goals?
Theme: Redefine business models
Topic: Regenerative business
Language: German
In this episode, Clôd Priscilla Baumgartner, founder of the upcycling label MILCH.™ and project lead of Voices for Climate Action program, provides a clear and practical roadmap. She explains how not to be crushed by grand strategies but instead use them as a compass for your own entrepreneurial success.
Using her projects MILCH.tm and Voices for Climate Action as examples, Clôd demonstrates how she formulated an inspiring "North Star" (a long-term vision) and broke it down into ambitious but achievable quarterly goals using the OKR method (Objectives & Key Results).
You’ll learn:
How to make major climate goals relevant to your business model
What a "North Star" is and how to formulate it as a guiding vision for your company
How the OKR method works to move from vision to implementation in 12-week cycles
Key Quotes:
“We can transform big visions into concrete, measurable, and motivating strategies for our own company.”
“Our North Star gives every decision a clear direction, like a compass needle.”
“We stopped selling products—and started selling knowledge and inspiration.”
“Each of us can make a measurable contribution to the world, starting today.”
Clôd Priscilla Baumgartner, Entrepreneur
Clôd Priscilla Baumgartner is an award-winning upcycling pioneer and regenerative fashion innovator based in Vienna, Austria. Since founding MILCH.tm in 1998, she has transformed the concept of textile waste into opportunities for creative expression and circular business models.
As a visionary entrepreneur, Clôd has evolved her business from producing upcycled garments to democratizing circular fashion through digital tutorials, enabling thousands worldwide to join what she calls the "Upcycling Future Force."
Beyond her creative work, Clôd leads Erasmus+ programs, e.g. the "Voices for Climate Action" with her association Circles of Impact, training entrepreneurs to translate global climate goals into measurable business strategies. Her practical approach to regeneration combines circular economy principles with actionable frameworks that inspire businesses to create meaningful impact.
Websites:
https://www.circlesofimpact.net